Facebook, Google, Walmart, Wells Fargo, Bank of America, TikTok, PayPal, and Apple – these are some of the big brands that have become victims of cybersquatting! Here are some other cybersquatting examples you can learn lessons from…
In our previous article, we answered the question “what is cybersquatting?” and went over ways you can prevent it. In this article, we’re going to show you some well-known and controversial cybersquatting examples to help you explore the concept in more detail. But before we do that, let’s take a few moments to review briefly what cybersquatting is and what it does.
Cybersquatting refers to buying a domain name that’s identical or confusingly similar to a registered trademark without having any legitimate interest in the domain. (You’re “squatting” on the digital property.) The domain registrant buys the domain in bad faith to achieve financial gains, spread malware, or to ruin the original brand’s reputation.
In the United States, the Anti-Cybersquatting Consumer Protection Act (ACPA) is applicable to cybersquatting cases. For international disputes, the World Intellectual Property Organization (WIPO) facilitates arbitration and takes into consideration the Uniform Domain-Name Dispute-Resolution Policy (UDRP).
So, now that we know what cybersquatting is, let’s explore some new and historical cybersquatting examples.
Phishing and Malware Distribution Cybersquatting Examples
Some attackers make phishing or otherwise malicious sites on their cybersquatting domains. These sites are also made exactly like the original site, using the same logo, colors, fonts, and infographics to defraud users.
Scammers use these sites to manipulate victims into taking actions that lead them to become victims of cybercrimes like identity theft or financial fraud. Cybersquatters also use these sites to distribute malware such as viruses, worms, rootkits, and trojans.
Cybersquatting Example 1: Amul
Alright, on to our first in the list of cybersquatting examples. Amul is India’s one of the biggest dairy companies with a sales turnover of over 38,550 crore Indian rupees (approximately US$5.28 billion, or 385,500,000,000 Indian Rupees) for the fiscal year 2019-2020. The company became the victim of cybersquatting when someone bought the following domains and made phishing sites:
As part of their scam, the perpetrators:
- Made bogus bank accounts using Amul’s name,
- Sent fake forms via emails.
- Asked for payment to become an Amul distributor and franchise store.
- Ran recruitment scams on the websites, asking candidates to pay a fee to submit job applications.
Cybersquatting Example 2: Popular Tech & Banking Brands
Palo Alto Networks discovered the following cybersquatting domains that were used for malicious purposes:
- Walrmart44.com: Spreads adware, spyware, and malicious browser extensions.
- Secure-wellsfargo.org: Steals users’ personally identifiable information, login credentials, and ATM pins.
- Facebookwinners2020.com: Offering fake prizes or free products to victims. To claim the prize, users need to fill out a form with their personal information such as name, email address, phone number, date of birth, income, etc.
Featured in the graph below are some other popular domains that cybersquatters abused in December 2019, according to Palo Alto Networks:
Cybersquatting to Sell Products or Services
Alright, on to the next set of cybersquatting examples. Some people choose a path of cybersquatting to market their products. They take advantage of established brands’ good names to dupe people.
Cybersquatting Example 3: Fox News
Fox News sued the domain owner of xofnews.com and foxnews-entertainment.com on the grounds of cybersquatting. The website owner mimicked the original Fox news site by using the same logo and style for the above-mentioned sites.
When a user lands on one of these sites, they see an article talking about a miracle weight loss supplement. At the end of the article is a link to a payment page for buying the supplements. The concern is that readers would trust the claims because they are published on what appears to be the reputable media channel’s website.
Cybersquatting Example 4: TikTok
Two Australian friends, Fotios Tsiouklas and Alan Gokoglu, anticipated that the app TikTok would become a popular brand, so they bought tiktoks.com for $2,000 just after TikTok’s launch. Bytedance, TikTok’s parent company offered $145,000 to Tsiouklas and Gokoglu to buy that domain. However, the pair decided to retain the domain and start a “follower growth” business, in which they offer a “follow-for-follow” service. They also help people to increase their follower by charging a fee.
After the failed negotiation attempt for the tiktoks.com domain, Bytedance filed a cybersquatting case against TikToks.com in August 2020. The WIPO administrative panel decision report shows that in September 2020, the company filed an amended complaint to also include the following domains:
- Tiktokexposure.com, and
According to the center’s filing:
As of Jan. 13, 2021, the panel ordered the pair of friends to transfer all five domains in question to the complainant.
Cybersquatting to Create “Gripe” Sites
Some people have strong disagreement towards a cause, value, or mission. Sometimes, they want to take personal revenge towards a company or person or carry out some sort of negative agenda. That’s why these types of cyberquatters buy similar domains — to criticize, make satire, or mock legitimate brands and companies through their look-alike sites.
Cybersquatting Example 5: PETA
PETA, which stands for People for the Ethical Treatment of Animals, is an organization that strongly advocates veganism. It’s a nonprofit organization, which is why its site, peta.org, has the “.org” top-level domain (TLD). However, someone named Michael Doughney bought the domain peta.com and branded it “People Eating Tasty Animals.” He also provided links to some meat suppliers on the website.
This contradicts PETA’s mission and values and was viewed as harmful to PETA’s brand name. PETA sued him and won the case, gaining rights over the domain peta.com. Now, peta.com is owned by PETA and the site redirects website visitors to peta.org.
Cybersquatting Example 6: Mitsubishi and Microsoft
There’s another fashion of making gripe sites in which cybersquatters buy domains having the brand name they hate and add the word “sucks” to the end of it. These two are among the most famous gripe sites:
- Mitsubishisucks.com: A Mitsubishi hater made this site to share everything they think is wrong with Mitsubishi. The site owner includes charts and graphs showing Mitsubishi’s sales decline, customer complaints, workplace discrimination issues, safety concerns, and technical features that he hates.
- Microsoftsucks.org: A Microsoft critic has made this site, which was originally used as a phishing site but now is parked on HostGator and open for sale. However, if you have a robust antivirus program or the firewall, it will see the following warning page and you won’t be able to enter the website.
I’m sure that many people have dreamed of creating sites that speak out against brand, politicians, or companies they dislike or don’t agree with. However, as you can probably guess, this practice is more than frowned upon by the offended brands and individuals and may result in lawsuits.
Cybersquatting to Earn Affiliate Commissions
In affiliate marketing, people market products and redirect traffic to their partners’ websites. In return, they earn referral bonuses based on different factors, including the number of redirects, sales, and leads they generate. But some people take the wrong path, using cybersquatting domains to earn affiliate commissions.
Cybersquatting Example 7: Business Insider
Andrew Allemann from domainnamewire.com discovered a phony Business Insider website with a web address of foxworldnews.today. The cybersquatting site displays an equally-fake article claiming that Bill Gates gives credits for his brain’s advanced cognitive functions to a drug called Neuro Blast. Allemann post shows that the fake article links to NeuroBlastToday.com and the URL includes an affiliate ID for tracking purpose.
Cybersquatting for Unauthorized Use of a Brand Name
To operate as an established brand, you typically need to buy a franchise, dealership, or have a partnership contract and pay a royalty to get authorization from the brand to do so. But some people instead use cybersquatting domains for the same purpose to deceive the customers, operating without permission of the original brand. This is a big no-no, and brands take great offense to this type of action — as they should!
Let’s take a look at one such example of this type of cybersquatting…
Cybersquatting Example 8: Hazelden Betty Ford Foundation
Hazelden Betty Ford Foundation sued Germany’s My Way Betty Ford Klinik for cybersquatting, trademark infringement, false advertising, and other charges in January 2020. Hazelden is one of the leading rehab centers in Minnesota. They merged with California’s Betty Ford Foundation in 2014 and operate under the brand name of “Hazelden Betty Ford Foundation.”
Apart from providing a systematic rehabilitation treatment for alcohol and drug addiction, the foundation also runs an accredited graduate school to provide academic programs to rehab professionals and an addiction research center.
Casemine.com reports that the German rehab clinic tried to approach the U.S.’s Hazelden Betty Ford Foundation to seek permission to use the Betty Ford name. Although the foundation declined that request, the German center went ahead and bought the domain mywaybettyford.de anyway and operated the business using the same brand name. They even used the fonts and color scheme the same as the hazeldenbettyford.org site.
As you can imagine, this resulted in a lot of confusion for patients regarding the relationship between the U.S. and German organizations. That’s why the Hazelden Betty Ford Foundation sued Germany’s My Way Betty Ford Klinik with the charges of cybersquatting and using their brand name without permission. As of Dec. 1, 2020, the defendant’s motion to dismiss was denied in court. This means that the plaintiff’s case against the German will continue.
Cybersquatting by Exploiting Top-level Domain Name Systems
Top-level domains are the last part of a domain name, like .com, .ca, .tech, and .org. In all, there are more than 2,000 TLDs available in the market. What some cybersquatters do is choose well-known domain names and buy multiple versions of them using different TLDs. Often times, the goal is to profit from reselling the domains to the legitimate brand owners.
Cybersquatting Example 9: Android
A Wuhan resident, Jing Ren, bought a domain Android.co.in from an Indian domain registration platform NIXI. He put the website on sale for USD $19,500. Medianama reports that Google sued him and chose the arbitration proceedings in India because the domain was registered in India. In August 2020, Google won the case. The arbitrating committee ordered Jing Ren to hand over the domain Android.co.in to Google.
Ren, who Medianama quotes the arbitrator as calling a “habitual cyber squatter,” faced a similar issue in the past when the arbitration committee ordered him to transfer TikTok.in to TikTok’s parent company ByteDance Ltd.
Unintentional Cybersquatting (Yes, It Does Happen)
Not sure what unintentional cybersquatting is? Consider the follow. Someone buys a domain name that looks similar to the domain of another established company and they don’t realize their action falls under the definition of cybersquatting. The registrant:
- Has a legitimate interest in that domain (i.e., having the business under the same name but in different industry or geographical location), and
- Bought the domain in good faith, (i.e., they don’t intend to commit fraud or leverage the original company’s brand name).
Do we have an example of such a situation? Yup, we sure do. And this will help us finish up our list of cybersquatting examples.
Cybersquatting Example 10: Microsoft
Microsoft sued a teenager for starting a software development business with a domain name mikerowesoft.com. The teenager, Mike Rowe, was a high school student who started a side business of software development. He didn’t intend to cause any trademark infringement. He just thought if he adds “soft” after his name, it will make a cool phonetic variation of the name “Microsoft.”
But then Microsoft sued him and offered a $10 settlement! Mike felt offended by the gesture and asked for $10,000 to sell the domain name to Microsoft. Microsoft responded with a 25-page cease-and-desist notice. Unfortunately for the tech giant, though, public favor wasn’t on their side. Microsoft received backlash from the media and the public for such aggressive behavior. Later, both the parties agreed to settle out of court.
Cybersquatting vs Domain Investing
Sometimes, people fail to see the fine line between domain investing and cybersquatting. Domain investors buy domains with random dictionary words or popular names with the hope to sell them in the future at a higher rate. They “guess” what type of domain names people are going to need in the future. They keep an eye on the latest industry trends and news to predict future business trends and buy the domains accordingly.
For example, if you notice that cryptocurrencies are becoming popular and register domains that contain words or phrases relating to them, it’s may not technically be considered cybersquatting. (Note: Although we’re going to leave this type of decision up to the courts and other legal professionals to decide — that’s not our area!) This may be the case even if your goal might be to sell such domains to future cryptocurrency business owners or to someone that wants to make a platform to collaborate with crypto miners (something like a discussion group, tips-sharing group).
However, you fall into the realm of cybersquatting if you:
- Buy a domain name that resembles a brand or person who’s already famous,
- They already have a registered trademark on their name, and
- You have a goal to defraud people or to make money in the future by coercing the original business to buy it at a premium price.
For example, if you buy a domain name like biitcoin.com, btcoin.org, bitcoin.cm, etc., to deceive people who want to visit bitcoin.org (original bitcoin mining site), it falls within the realm of cybersquatting.
Hence, if you’re a domain investor, do your research before buying a domain. Otherwise, you might face serious legal and financial consequences in the future. You also may find your site on our updated list of cybersquatting examples in the future.
Final Thoughts on These Cybersquatting Examples
There are thousands of cybersquatting examples and cases we come across every year. Recently, the World Intellectual Property Organization has registered its 50,000th cybersquatting case. It doesn’t include the cases that people registered in their local courts and try to solve through arbitration processing.
As a website visitor, be vigilant while surfing websites. If you see any unusual signs or changes to how a site you visit normally looks (changes to the site’s layout, lots of ads and redirects, phishy language or questionable content, etc.), be sure to double-check the domain name in the address bar. As your domain name with different TLDs. Domains don’t cost a lot but can save you from a long and costly legal battle in the long run.
If you think someone has acquired a domain name that resembles your brand and their intention is malicious, don’t hesitate to seek legal help. This way, you don’t join another article’s list of cybersquatting examples in the future.